Full Job Description
Job Title: Digital Content Strategist
Location: Taylors, South Carolina
About the Company
Welcome to Amazon, one of the world’s leading technology and e-commerce companies. With millions of customers and a commitment to innovation, we strive to enhance lives through unmatched technology, services, and customer experiences. Our team is composed of the best minds in the industry, and we are looking for a talented Digital Content Strategist to join our vibrant office located in scenic Taylors, SC.
Position Overview
As a Digital Content Strategist, you will play a vital role in shaping the digital presence of Amazon. You will be responsible for ideating, creating, and optimizing engaging content that resonates with our target audiences. Your strategic vision will drive brand recognition, enhance customer engagement, and ultimately contribute to our revenue growth strategies.
Key Responsibilities
- Develop and implement comprehensive content strategies that align with Amazon's brand goals and target audience needs.
- Create high-quality, data-driven content for various digital platforms, including websites, social media, blogs, and email campaigns.
- Conduct in-depth market research to identify trending topics, customer interests, and competitive landscape.
- Collaborate with cross-functional teams, including marketing, visual design, and SEO experts, to create cohesive messaging and brand narratives.
- Utilize analytics tools to measure content performance, providing insights and recommendations for continuous improvement.
- Establish and monitor KPIs to assess the effectiveness of content strategies and implement data-backed decisions.
- Stay updated on industry trends, technologies, and best practices in content marketing to ensure Amazon remains at the forefront of digital innovation.
- Lead brainstorming sessions and workshops to inspire the creative process and cultivate innovative ideas.
- Manage the content calendar to ensure timely delivery and publication of content.
- Oversee content governance to guarantee quality and consistency in messaging across all channels.
Qualifications
- Bachelor’s degree in Marketing, Communications, English, or a related field.
- Minimum of 4 years of experience in content strategy, digital marketing, or a related role with a proven track record of driving engagement and conversions.
- Strong understanding of SEO principles, analytics tools (e.g., Google Analytics, SEMrush), and content management systems.
- Exceptional writing, editing, and verbal communication skills with an eye for detail.
- Ability to work collaboratively in a fast-paced, agile environment while managing multiple projects with tight deadlines.
- A keen understanding of user experience and customer journey mapping.
- Creative thinker with innovative ideas, capable of pushing boundaries while remaining within brand guidelines.
- Competitive salary with performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) plan with company matching contributions.
- Generous paid time off (PTO) & holidays.
- Professional development programs and educational assistance.
- Flexible work hours and the opportunity to work from home.
- A vibrant company culture that encourages creativity and collaboration.
- Access to on-site fitness facilities, employee discounts, and wellness programs.
What We Offer
At Amazon, we believe that our employees are our greatest asset. Therefore, we offer an array of benefits that support your professional and personal growth:
The Ideal Candidate
The perfect Digital Content Strategist is a passionate storyteller who thrives on using data to inform decisions. You will have a mix of analytical ability and creative prowess, focusing on delivering exceptional content tailored to our audience's needs. Your innovative thinking will drive the evolution of our content strategy, enhancing Amazon's connection with customers in Taylors and beyond.
Why Taylors, South Carolina?
Taylors is a charming suburb of Greenville, SC, known for its rich history, vibrant community spirit, and natural beauty. Whether you enjoy outdoor adventures in its numerous parks, exploring local shops, or indulging in diverse dining options, Taylors offers an enriching lifestyle. As a resident, you will experience a balanced lifestyle that complements your professional ambitions.
Join Us!
If you are ready to take your career to new heights and make a real impact, we want to hear from you. Apply today to become a part of Amazon’s dynamic team as a Digital Content Strategist in Taylors, SC.
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.